Tuesday, 30 April 2019

4 Ways to Use Google Tag Manager With Facebook

Wondering how to easily install Facebook features on your website without editing the code? In this article, you’ll discover easy ways to install the Facebook pixel, the Facebook Messenger customer chat plugin, alerts for Facebook comments, and Facebook standard events with Google Tag Manager. Install Google Tag Manager on Your Website Google Tag Manager is […]

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Monday, 29 April 2019

How to Use the Facebook Event Setup Tool

Do you use the Facebook pixel? Want an easier way to assign Facebook event tracking to specific URLs on your website? In this article, you’ll learn how to set up Facebook event tracking with the Facebook Event Setup Tool for Web. What Is the Facebook Event Setup Tool? Previously, setting up Facebook pixel events required […]

The post How to Use the Facebook Event Setup Tool appeared first on Social Media Marketing | Social Media Examiner.



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Saturday, 27 April 2019

Future of Facebook and Twitter

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore where Facebook and Twitter are heading based on signals from this week’s Q1 2019 earnings calls. Our […]

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Friday, 26 April 2019

Advanced Facebook Retargeting: How to Up Your Ads Game

Do you want to run successful Facebook retargeting ads? Wondering what tactics can improve your Facebook campaign performance? To explore advanced Facebook retargeting, I interview Susan Wenograd. Susan is a Facebook ads expert, a regular columnist at Search Engine Journal, and an account director for AimClear, an integrated digital agency. You’ll discover the biggest mistakes […]

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Thursday, 25 April 2019

Sprout Social named a highest rated private cloud computing company to work for by Battery Ventures

Sprout Social is honored to be recognized as one of the 50 Highest Rated Private Cloud Computing Companies To Work For in a list released by Battery Ventures, a global investment firm and cloud investor, with data specifically provided by Glassdoor, one of the world’s largest job and recruiting sites. This is the third year Sprout has appeared on the list, which highlights privately held B2B companies where employees report the highest levels of satisfaction at work, according to employee feedback shared on Glassdoor.

“We put a lot of care into creating an inclusive and engaging workplace that our team can thrive in,” said Maureen Calabrese, Chief People Officer. “Recognition from Battery Ventures for a third year affirms the collective work and dedication of Team Sprout to scale our culture and innovate amidst rapid growth and expansion.”

Over the past year, Sprout has grown to a team of more than 500 employees and expanded its global footprint to include an office in Dublin. These changes have presented opportunities for Sprout to strengthen its culture across countries and time zones, resulting in an environment where everyone can feel comfortable bringing their full selves to work. As Sprout continues to evolve, we look forward to uncovering new ways to support our team’s professional and personal growth.  

Thank you to every member of Team Sprout for their passion and commitment to this company and each other.

Want to join us? We’re hiring.

This post Sprout Social named a highest rated private cloud computing company to work for by Battery Ventures originally appeared on Sprout Social.



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Wednesday, 24 April 2019

17 Instagram stats marketers need to know for 2019

15 Facebook stats every marketer should know for 2019

The New EU Copyright Directive: What Marketers Need to Know

Concerned about the European Union’s Copyright Directive? Wondering how this new rule could impact your marketing? In this article, you’ll learn about what parts of the European Union’s Directive on Copyright will impact the use of social media for both businesses and individuals. What Is the EU’s Directive on Copyright Article 17? The EU Copyright […]

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Tuesday, 23 April 2019

Best times to post on social media for 2019

How to build the perfect LinkedIn Page

How to promote your YouTube channel to maximize views

5 best practices to amplify your Facebook video ads

How to Use Google Data Studio to Analyze Your Facebook Ads

Want to better understand your Facebook ad performance? Have you considered using Google Data Studio? In this article, you’ll discover how to create seven valuable Google Data Studio charts that can help you better analyze your Facebook advertising campaigns. How to Create Charts in Google Data Studio Data Studio is a free tool created by […]

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Monday, 22 April 2019

26 Mobile and Desktop Tools for Marketers

Looking for better ways to create videos, audio, and images? Want a list of tools to help? In this article, you’ll explore 26 apps and tools for mobile and desktop from the Social Media Marketing podcast’s Discovery of the Week. #1: Listen Notes Listen Notes is a free search engine just for podcasts and it […]

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Saturday, 20 April 2019

Facebook Updates Advertising Tools

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Ads Manager updates, new ad bidding strategies, and inventory filters with special guests Charlie Lawrance and Amanda […]

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Friday, 19 April 2019

How to Develop a Thriving Community

Is community important to your business? Wondering where you should build your community? To explore how to develop a thriving community beyond Facebook Groups, I interview Cate Stillman. Cate is podcaster, blogger, and author of the book Body Thrive. She’s also an expert in developing communities. Cate shares tips for developing a brand that incorporates […]

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Wednesday, 17 April 2019

How to Cross-Post to Instagram From Your Facebook Page

Do you use Instagram and Facebook for your business? Are you looking for a way to post to Instagram from your desktop? In this article, you’ll learn how to cross-post from Facebook to Instagram via your desktop. Why Consider Cross-Posting to Instagram via Facebook on Desktop? Instagram accounts have had the ability to cross-post to […]

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Tuesday, 16 April 2019

How to Grow Your YouTube Channel With a Video Series

Are you struggling to grow your YouTube channel? Wondering how to create videos people will find and watch? In this article, you’ll discover how to develop a video series that helps turn one-time viewers into YouTube channel subscribers. Why Research and Create a 5-Part Video Series on YouTube? Filtering your YouTube video topic ideas through […]

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Monday, 15 April 2019

How to foolproof your Facebook advertising strategy

How to Improve Your Facebook Group Community

Want to improve the value of your Facebook group? Looking to encourage more meaningful conversations? In this article, you’ll discover five Facebook Groups features you can use to guide engagement and conversations among your members. #1: Use Rules and Moderators to Keep Group Content On-Topic When you set up your Facebook group, it’s important to […]

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Saturday, 13 April 2019

New LinkedIn Ad Targeting Audiences

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the updated Facebook Ad Library and the newest LinkedIn product and ad targeting tools with special guests […]

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Friday, 12 April 2019

How to regram on Instagram

Facebook Groups: New Features for Businesses

Do you want to do more with Facebook Groups? Wondering how to use the newest Facebook Groups features? To explore what’s new with Facebook Groups and how the changes benefit marketers, I interview Bella Vasta. Bella is a Facebook Groups expert, author of The Four Types of Dogs Every Business Needs, and host of the […]

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Wednesday, 10 April 2019

How to Use Social Proof in Your Marketing

Looking for ways to boost your credibility using social media? Wondering how to capitalize on positive company mentions? In this article, you’ll discover how to incorporate social proof into your social media marketing. Why Include Social Proof in Your Social Media Marketing? The term social proof was coined by prominent psychologist and author Robert Cialdini. […]

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Tuesday, 9 April 2019

How to Get More Leads From a Live Event Using Social Media

Do you attend live events? Wondering how to maximize your prospecting efforts at events? In this article, you’ll find a strategic plan for identifying and connecting with prospects via social media before, during, and after an event. Why Social Media Matters for Live Event Prospecting Events, expos, and tradeshows were the pinnacle of prospect outreach […]

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Monday, 8 April 2019

How to Create Facebook Reach Ads

Want the right people to see your Facebook ads more often? Have you considered using the Reach objective? In this article, you’ll discover how to use Facebook’s Reach objective to target hyper-responsive custom audiences with your Facebook advertising. Why Use the Facebook Campaign Reach Objective? The first step in creating any Facebook ad campaign is […]

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Saturday, 6 April 2019

Twitter Adds Subtitles to Native Video

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Twitter video subtitle updates and API changes with special guest Dan Knowlton. Watch the Social Media Marketing […]

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Friday, 5 April 2019

How to Create Video Ad Funnels That Work

Thinking about creating more video ads? Wondering how to produce more effective social media video ads? To explore how to create video ad funnels that work, I interview video ads expert Travis Chambers. His company, Chamber Media, specializes in creating scalable social video ads for clients such as Turkish Airlines, NordicTrack, and Yahoo. Travis explains […]

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Wednesday, 3 April 2019

3 Analytics Tools That Help Measure Your Marketing Results

Need better ways to analyze your social activities? Looking for tools to prove your marketing efforts are working? In this article, you’ll find three tools to analyze and report on your social media marketing efforts. #1: Evaluate Keyword Mentions and Sentiment Awario is a social media monitoring and analytics tool that finds mentions of your […]

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Tuesday, 2 April 2019

The next era of social is about trust: Sprout Sessions Live kicks off with a real bang

How to Create Instagram Stories People Love to Watch

Want more views for your Instagram stories? Looking for tips to create stronger Instagram Stories content? In this article, you’ll find six ways to enhance your Instagram stories for better audience engagement. Why Instagram Stories Engagement Tactics Matter If you look through Instagram Stories content from brands, you’ll find that most story content just isn’t […]

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Monday, 1 April 2019

How to Lower Your Facebook Ad Costs: 4 Tips

Worried you’re paying too much for Facebook ads? Wondering how to lower your Facebook advertising costs? In this article, you’ll discover four tips to help you spend less on Facebook ads. How Does Facebook Charge for Ads? When you set up a Facebook campaign, you have two choices of how you’re charged: impressions or link […]

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